Sunday 15 May 2016

Clever form of Promotion..

A new model white Range Rover was parked by Harrods in London, sprayed with graffiti paint made out to look like it had been done by a mad partner. "Cheater, it's over" and "Hope she was worth it" was all over the car which brought huge attention to the car. By midday the car was all over social media and the news, so by the end of the day pretty much the whole of the UK had seen photos of this car. It has only just been revealed however that this was all a set up and promotion plan to get people to see the car, and it definitely was!

http://www.standard.co.uk/

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